It has a 38% Rotten Tomatoes score and not even enough audience reviews to register. The next day, an official Facebook page for “Gags the Clown” popped up, and within a week and a half, the whole thing was revealed to be a guerilla marketing campaign for a low-budget horror movie called Gags. It all started on August 1, 2016, when a bald clown holding a bunch of black balloons was seen wandering around Green Bay, Wisconsin at night. 15 The Green Bay Clown (Was a Publicity Stunt) It was a combination of marketing stunts, staged videos, and good old hysteria. As if 2016 wasn’t already weird and miserable enough, remember when people started seeing creepy clowns lurking everywhere and we were all like, “Sure, why not, death in a sewer, here we come”? What was going on there? Were there really roving bands of evil clowns roaming the country, waiting in the shadows to pop out and do… whatever evil clowns do? Of course not.
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